Therefore, when humans are born, their brains begin to develop perceptions of color when it begins encountering the particular information. Color becomes a private and personal sensation in this case. Of course, outside factors greatly influence perceptions. As research has found,
“[a person] will remember a photograph of a yellow banana, but [they] will probably forget a blue one. In the brain, ‘color is intricately linked to the identity of an object.’ Color perception affects memory, and memory affects color perception. Our prior knowledge of the world changes the color we see” (Bryne, 2009, p. 122).
While a person may be seeing something their brain perceives as another color not red, they may call it “red” because that is what they have learned to associate said color with. When it comes to looking at something that is shaped by personal experiences, human beings will most likely not see color the same because of the feelings and memories that object might evoke. On the other hand, people are more likely to see the similar colors when looking at objects shaped by evolutionary history such as a rainbow and plants (Robinson, 2011).
“[a person] will remember a photograph of a yellow banana, but [they] will probably forget a blue one. In the brain, ‘color is intricately linked to the identity of an object.’ Color perception affects memory, and memory affects color perception. Our prior knowledge of the world changes the color we see” (Bryne, 2009, p. 122).
While a person may be seeing something their brain perceives as another color not red, they may call it “red” because that is what they have learned to associate said color with. When it comes to looking at something that is shaped by personal experiences, human beings will most likely not see color the same because of the feelings and memories that object might evoke. On the other hand, people are more likely to see the similar colors when looking at objects shaped by evolutionary history such as a rainbow and plants (Robinson, 2011).